The Dream Becomes Reality: Our First Month As Boutique Owners

I can hardly believe it’s already been a month since we opened the *virtual* doors to our very own boutique – CJ+Co Boutique! This dream has been two years in the making but the timing never worked out. Seeing it finally come to life still doesn’t feel real some days, then my to-do list brings me back to reality!

For so long I’ve had a vision of creating a space where women of all sizes could shop and feel confident, stylish, and celebrated, and now, that vision is here! One of the things I’m most proud of is that we carry size-inclusive clothing. It’s been so much fun hand-picking pieces that not only look amazing but also make everyone feel their best.

From long nights finding quality clothing & counting inventory to the excitement of that first sale notification, it’s been a wild, wonderful ride already. I’ve had so much fun seeing each item come in & find it’s place in the warehouse (and maybe sneaking a few into my closet haha). Each item feels like a small piece of the heart behind this brand.

Behind the scenes, we’re learning, growing and soaking in every “first.” The first photoshoot (hello Nashville!), the first collection drop, the first sold-out item, the first restock, and so many more! All the little moments that make this dream feel more real every day!

And yes… there’s still a happy dance with every single order that comes in!

One of the biggest wins? We officially figured out how to ship to Canada! It’s been so exciting to see the orders pop up from new places and know our little boutique is starting to make its way beyond the U.S.

I thought it’d be fun to share a few of my favorite pieces from this first month, the ones that make me smile every time I see someone wearing them.

To everyone who has followed along, shopped, shared, or cheered us on, THANK YOU! Your support means the world, and it’s only the beginning of what’s to come. Here’s to building something beautiful, one outfit at a time!

If you’re not already following along, be sure to like us on Facebook & Instagram to catch all the new arrivals, behind-the-scenes fun, and upcoming launches. And if you love what you see, share it with your friends! Your support means the world and helps our small business grow!

Shop CJ+Co Boutique!

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